Why Study Entrepreneurship in Perpetual Help?

In the pursuit of the University of Perpetual Help System DALTA into excellence in academics, technological competence, quality academic and industry- based researches and relevant community- based activities and to emerge as a premier global research university in the Philippines, the College of Business Administration and Accountancy offers business programs that introduces students to emerging global orientation and innovative practices in Accountancy, Marketing Management, Human Resource Management, Entrepreneurship and Custom Administration.

The Entrepreneurship program is designed to help young men and women to become Perpetualite entrepreneurs. This is an applied academic program that requires students to start and manage real businesses before they can graduate. After completion of all academic requirement of the program, the graduates should be able to set up and manage their own business or work in any organization where entrepreneurial competencies are required and assume managerial position in the field of business development, corporate planning and other related positions in the corporate, public or non-government organization. The program creates environment for entrepreneurial success by providing immersion environment/simulated activity, extension of operational and funding support, institutionalizing the synergy between classroom learning and after-class-hours of hands-on in business incubation, and learning from the expertise of the network of business gurus. The Entrepreneurship program offers to seed the country and the globe with new breed of Entrepreneurs who will make use of and provide value added to the abundant economic resources.

Why Study Marketing Management
in Perpetual Help?

In the pursuit of the University of Perpetual Help System DALTA into excellence in academics, technological competence, quality academic and industry- based researches and relevant community- based activities and to emerge as a premier global research university in the Philippines, the College of Business Administration and Accountancy offers business programs that introduces students to emerging global orientation and innovative practices in Accountancy, Marketing Management, Human Resource Management, Entrepreneurship and Custom Administration.

The Marketing Management program is designed to create dedicated, trained, skilled and value-oriented Perpetualite-marketing professionals who have the skills to apply and evaluate marketing concepts, techniques, and tools for developing products, services, business ideas, marketing strategies and programs, ability to analyse business environment and select strategic decision making tools to critically, analytically and creatively solve problems, drive results and pursue strategic direction, competence to prepare marketing plans, conduct marketing research and innovate ideas based on emerging industry trends and ability to manage a strategic business and marketing unit for economic sustainability. Theory is blended with practicum activities to give the students a broad and enriched base for career in marketing.

Why Study Human Resource Management
in Perpetual Help?

In the pursuit of the University of Perpetual Help System DALTA into excellence in academics, technological competence, quality academic and industry- based researches and relevant community- based activities and to emerge as a premier global research university in the Philippines, the College of Business Administration and Accountancy offers business programs that introduces students to emerging global orientation and innovative practices in Accountancy, Marketing Management, Human Resource Management, Entrepreneurship and Custom Administration.

The Human Resource Management Program aims to prepare the graduates for a career in the field of Human Resource Management in various corporations such as in the manufacturing, marketing, service organizations and other types of organizations whether private sector, non-profit and public sector. The courses offered are intended to help those interested in creating a work environment that promotes teamwork and encourages employee excellence. The program provides the academic foundation for careers concerned with activities related to creating and sustaining the competitive advantage of organizations through the effective management of human capital.

Why Study Business Management
in Perpetual Help?

Why Study Accountancy in Perpetual Help?

In the pursuit of the University of Perpetual Help System DALTA into excellence in academics, technological competence, quality academic and industry- based researches and relevant community- based activities and to emerge as a premier global research university in the Philippines, the College of Business Administration and Accountancy offers business programs that introduces students to emerging global orientation and innovative practices in Accountancy, Marketing Management, Human Resource Management, Entrepreneurship and Custom Administration.

The Accountancy program aims to develop competent, compassionate and Perpetualite individuals who intend to pursue careers as Certified Public Accountants. Students are equipped with theoretical and practical concepts in accounting that will enable them to prepare and present financial statements which are vital in decision making for business stakeholders.  The emphasis is on applied and hands-on training that prepare the student to step into a job immediately upon graduation in commerce and industry, government, not-for-profit organizations, and public accounting or in enterprises as self-employed in the country and elsewhere. The Accountancy Program provides a holistic business education through various activities such as plant visits to industries, seminars on current issues, OJT and research projects. Enrichment seminars on current issues affecting the accountancy professions were also provided to the accountancy students. The accountancy curriculum includes an OJT or apprenticeship program which aims to provide an experiential learning about the accountancy profession.  The student- apprentice is deployed in accounting and auditing firm to gain actual work. Accountancy students are also taught to conduct research and required to conduct a feasibility study in their Management Consultancy course.  Likewise, they are mentored for synthesis review in various accounting topics and prepares them for the CPA Licensure Examination.